CSN
UX/UI Designer
1 UX/UI-Designer
2023
CSN serves a diverse user base relying on its products daily, from facilitating new student loan applications to providing insights into debt statuses and payment plans. However, an outdated mobile app has resulted in decreased user engagement, with many opting for the website instead.
With an growing number of users turning to mobile solutions for convenience and accessibility, an updated mobile app is crucial for enhancing user experience and ensuring continued engagement.
An updated mobile app is crucial for enhancing user experience and ensuring continued engagement. By modernizing the app interface, incorporating new features, and optimizing performance, CSN can reinvigorate user interest and encourage regular usage.
Investing in the mobile app's improvement aligns with CSN's commitment to providing seamless access to essential services, ultimately help users to manage their student finances efficiently and effectively.
Understanding The User
Interviews
I Interviewed Five individuals regarding their experiences with CSN's app and website. All participants had the same opinion that CSN's app was outdated and had the feeling it hadn't been updated for over 20 years, making it unappealing to use.
As a result, none of the participants had used the app within the past month and the majority preferred to use CSN's website instead, which they found to be more modern and user-friendly.
Define
Design
Validation
Challenges